eBook Description
An
Introduction
to Management Science: Quantitative Approaches to Decision Making (15th Edition)
ISBN: 9781337406529
Description :
An
Introduction
to Management Science: Quantitative Approaches to Decision Making (15th Edition) offers a robust conceptual understanding of management science’s role in the decision-making process. The textbook integrates the latest tools and features of Microsoft Office Excel 2016, ensuring that students are well-prepared to apply quantitative techniques in real-world settings.
The book employs a problem-scenario approach, introducing each quantitative technique within an application context, making it easier for students to grasp complex concepts.
The 15th edition includes updated data sets, applications, and screen visuals that reflect the latest version of Excel 2016. Additionally, it provides access to online resources like LINGO software and Excel add-ins, further enhancing the learning experience.
Table of Contents
:
Introduction
- An
Introduction
to Linear Programming
- Linear Programming: Sensitivity Analysis and Interpretation of Solution
- Linear Programming Applications in Marketing, Finance, and Operations Management
- Advanced Linear Programming Applications
- Distribution and Network Models
- Integer Linear Programming
- Nonlinear Optimization Models
- Project Scheduling: PERT/CPM
- Inventory Models
- Waiting Line Models
- Simulation
- Decision Analysis
- Multicriteria Decisions
- Time Series Analysis and Forecasting
- Markov Processes
Appendices:
- Appendix A: Building Spreadsheet Models
- Appendix B: Areas for the Standard Normal Distribution
- Appendix C: Values of e-λ
- Appendix D: References and Bibliography
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