Essentials of Strategic Management: The Quest for Competitive Advantage 7th Edit

eBook Description

Essentials of Strategic Management: The Quest for Competitive Advantage (7th Edition)

ISBN: 9781260261547

Description :

Essentials of Strategic Management (7th Edition) by Gamble, Peteraf, and Thompson offers concise, direct discussions and timely examples designed to engage students in the core principles of strategic management. Featuring 10 comprehensive chapters and 12 diverse case studies, the text provides a balanced view of academic thought and real-world business practice. The content focuses on key strategic management concepts such as competitive advantage, business models, international markets, and corporate social responsibility.

For instructors looking to expand learning with real-world applications, the book is compatible with two popular online simulations: The Business Strategy Game (BSG) and GLO-BUS, which provide hands-on competitive strategy experience.

Table of Contents

:

Part 1: Concepts and Techniques for Crafting and Executing Strategy

Section A:

Introduction

and

Overview

1. Strategy, Business Models, and Competitive Advantage

2. Strategy Formulation, Execution, and Governance

Section B: Core Concepts and Analytical Tools

3. Evaluating a Company’s External Environment

4. Evaluating a Company’s Resources, Capabilities, and Competitiveness

Section C: Crafting a Strategy :

5. The Five Generic Competitive Strategies

6. Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations

7. Strategies for Competing in International Markets

8. Corporate Strategy: Diversification and the Multi-business Company

9. Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy

Section D: Executing the Strategy :

10. Superior Strategy – Another Path to Competitive Advantage

Appendix:

Key Financial Ratios: How to Calculate Them and What They Mean

Part 2: Cases in Crafting and Executing Strategy

• Case 1: Fixer Upper
• Case 2: Lola’s Market
• Case 3: Under Armour
• Case 4: iRobot
• Case 5: Twitter
• Case 6: Netflix
• Case 7: Mattel Incorporated
• Case 8: Tesla
• Case 9: The Walt Disney Company
• Case 10: Robin Hood
• Case 11: Starbucks
• Case 12: Profiting from Pain